google  |  next event

A Google Next event for 2000 customers and partners in London, October 2023 with a focus on AI and innovation. With multiple events running simultaneously under the Next heading, we utilised most of Tobacco Docks venue space over two days which included Keynote stages, breakouts, lightning talks, workshops, a large partner expo area, multiple demo spaces and networking areas.  The statement entrance tunnel was a key feature for me although some of the visuals shown above are development and production was scaled back.  As lead 3D designer, I focused on creating a full and cohesive guest journey ensuring each area served its purpose, exuded the bold Next visual identity and was softened with AI led imagery with the help of the 2D team.