vuse & velo  |  festival activations

A series of installations designed to attend dozens of festivals from May to September 2022. Working with Wunderman Thompson and briefed by BAT to transform their existing shipping container exhibition kit into a summer of sampling and selfies.

 

The Unlock your City campaign is about promoting and inspiring young creatives. Upcoming illustrators were tasked with creating live music inspired patterns to fill the UYC maze. The maze allows visitors to weave and wind through a series of pattern, mirror and led lit

panels to find their perfect backdrop for social snaps, while learning about the UYC mission and it's artists. The patterns also wrapped vehicles, created statement containers for sampling and became the centrepiece for a 5m high vinyl record.

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Summer 2023 was focused around flavours and the bold colours that they inspire.  A striking glass structure refracted colour in every direction with the misters immersing you in that particular scent, a hit on social media.